20 photos featured in MAXIM Magazine

I've been really privileged to photograph NFL and NBA Cheerleaders for their swimsuit calendars for the past few years and have always look forward to the assignment. These sessions have produced gorgeous individual portraits and calendar shots. And I’ve had a fabulous time. The cheerleaders are just as nice as they are great-looking, and the energy, from start to finish, is totally positive and fun.

Maybe it was that energy that attracted the attention of MAXIM, the international men’s magazine. I was delighted to learn that 20 of my portraits of the Buccaneers cheerleaders recently appeared on its website. This is huge for a couple of reasons. First of all, Maxim usually features only 1-2 images from a photographer. And second, the Maxim website has content that never appears in the magazine. Because of that, it’s become very popular with masculine viewers around the globe.

In this positive spirit, I want to offer a few tips from my experience in photographing women. These tips work, whether you aspire to appear in a magazine or just want to have a great picture of yourself taken. Here goes:

Tip #1 - Unless you haunt the gym and have amazing abs, never face the camera head on. Always angle your body slightly away. You'll appear slimmer and more buffed.

Tip #2 - Turn your face toward the main source of light, which could be the sun, a lamp, or a bright wall. That will throw some of your face into shadow, which is not a bad thing. This brings me to tip #3.

Tip #3 - Show off your strengths and minimize your weaker points. For example, if you think your face is too large, use the shadow created by the light source to make it seem smaller. You can also use your hair to hide parts of your face. Or, if you have beautiful hands, use them to cover areas you don't want to emphasize. The possibilities are endless.

Tip #4 - Chin up! Yep, your mom was right. Lifting your chin just a bit will give you an automatic face lift and help you look self-confident and happy! Very appealing.

Tip #5 – Forget the camera. It’s not there. Yeah, right, that’s really good advice… The camera and the photographer ARE there, which is why you’re there. So here’s a trick to help you feel and look more natural and relaxed: Use your thoughts to create an environment that you love, like the beach or the mountains, and “go” there. You did that time and time again when you were a kid, and your imagination can serve you just as well now.

- Michael Soo

Behind the scenes in the NBA Warrior Girls Calendar shoot

Behind the scenes footage of the NBA Warrior Girls' swimsuit calendar shoot. Photographed in Napa Valley's own The Meritage Resort. If you have not seen the Trinitas Wine Tasting Cellar of Napa, you have to check it out, it's a cave, a wine tasting bar, a cellar, a spa and a huge traditional banquet hall, all in one.

(View in HD)

Some shots from the calendar:

Roseanne, a Buccaneers' cheerleader takes us behind the scene of Soo Photography's photoshoot with the Tampa Bay Buccaneers' cheerleader's team shoot.

(Video by Ed Bottger)

San Francisco Bridal Couture Dresses

A beautiful day, 72 degrees Farenheit in San Francisco and we spent the whole day in Sintak photography studio. All is not lost! We have a team of fun and talented individuals to party with indoors! We're shooting bridal gowns today!

Dresses are designed and tailored by none other than Jinza Bridal Couture. There are many bridal shops out there but if you are looking for custom-tailored dresses, using exceptional materials, look no further. Jinza uses only top quality fabrics, pure French silk, organza, crepe, chiffon for a smooth flowing look. Jinza is both down-to-earth and pleasant. Story has it that Kelly (the model and bride-to-be below, YES! She's a real bride to be married in a few months!) tried over 65+ wedding gowns at Jinza's with no pressure from Jinza. Now THAT is what I call "excellent customer service"!

Why let me tell you about it rather than checking out the shots...

As with all weddings, I will only recommend the best makeup artists and hair stylists. Take a closer look (click on the image on the right) at the flawless makeup by Beauty Expert Tiffany and extraordinary hair styling by Mikel Sessions. You'll now have a few phenomenal vendors at your disposal.

Many thanks to Margarita and Kelly for being such amazing models.

- Michael Soo

(Click on images below to see them LARGE)

Cover Girl for Popular Photography Magazine!

Never-ending deadlines, continual search for new content to publish, reviewing new equipment for readers, replying to emails and mail from million of readers. These are but few of the challenges that face the editors in a publishing house. This becomes an upward battle, especially when it's a large publisher, like Popular Photography & Imaging, the largest photography magazine in the world. They have to constantly feel the pulse of the readers, facing the impossible task of pleasing everyone.

PopPhoto has always been kind to me. This is the organization that gave my photography business a good boost a mere 3 years or so ago. Receiving one of the most prestigious and coveted international recognitions, the Photographer of the Year award from PopPhoto did a lot to extend my credibility and promote my business.

Recently, after months of hiatus from not hearing from PopPhoto, I'm just so glad that I will be doing a short 8 pages of photo work for them. On top of that, one of my images of Tiffany is the February Cover!!!

I personally know a number of photographers who get jaded along the way after being on numerous magazine covers, spreads and what not. I have been published dozens of times in various magazines, newspapers like The New York Times, San Francisco Chronicle, etc. However, being in a magazine will always be refreshing to me. I feel very blessed to be able to work as an artist.

John O, Jason B, Pete K, Debbie G, Julia S, Linzee K, and everyone in PopPhoto, I want you to know that each and every one of you made an impact on my life, and I want to thank you for it.

Below is the 4 spreads (8 pages) of the story.

A Model Portfolio from & for the City of Angels

 
It's always humbling when I'm chosen as the photographer for people whose professional careers depend on my pictures. So Cal model Elizabeth is a special case.

For years she has used photographs from her modeling gigs as her portfolio. But recently she decided to create a collection of pictures specifically for her. After canvassing websites of many, many photographers, Elizabeth found me; and she chose to drive eight hours all the way from Los Angeles to come here to Cupertino...TWICE!

We worked both days and had some fun setting up different categories of shots to create a complete portfolio: headshot, commercial, athletic, and business-style photos.

The collaboration brought us from the studio, to San Francisco downtown, to the garden in my backyard, to a local park. We really covered her comp card in more ways than one. Tiffany Chiang did the makeup wonderfully.

Being a model is about versatility and acting. By creating photographic situation for the model to act out her role will dramatically increase her chances of being cast into a role.

My best wishes follow Elizabeth back to Los Angeles, and I hope my photos will bring her great luck with her modeling career.

- Michael Soo

Trend Zoom 2008 Elumen Colorist North American Winner

If you remember back in April, a local Vietnamese hairstylist, Allan Ngo of Allan's Salon, approached me to photograph his work for a huge competition, namely, Goldwell's Trend Zoom 2008 Color Challenge. This is very much akin to the Grammy award for hairstyling. (The blog can be found here)

Allan has previously entered in the annually held competition, to no success. For him, it's really about the exposure and not much else. A month ago Allan called me, "I made it into the semi finals!!!" he exclaimed. He was elated.

Then a week ago he called again, "I WON !!!"

He went on to explain that the image I created for him showed the proper shape, texture, color, depth and lighting of the hair that is crucial to become a winning image. On top of that, makeup artist Aimée Lam really brought home the matching colors of the eyes and accentuated the look with her tedious 1-hour makeup work on Danijella, the model.

It just pleases me tremendously that I am able to help Allan "uplevel" his business and reputation a big notch. What used to be an underdog local hairstylist is now a big name. A true "American Dream" success story.

Allan is now sponsored to compete internationally in October. This time, in Spain. Congratulations, Allan!!! I'm rooting for you! We all are! ;-) (The winning image is on the right.)

- Michael Soo

NFL Tampa Bay Buccaneers Cheerleaders 2008 / 2009 Swimsuit Calendar Photoshoot

How I Spent My Summer Vacation…

It might be difficult for some of you dyed-in-the-wool football fans to believe there is more to summer than training camp…but there is. It's cheerleaders-calendar-photo-shoot time! Boy are we excited or what!!!

This July, I wrapped up the photographs for the upcoming 2008-2009 NFL Tampa Bay Buccaneers Cheerleaders Swimsuit Calendar. I am the photographer for a few other cheerleading calendars, but this was my first season with the NFL Tampa Bay Buccaneers' calendar, and, as with all of my photo sessions—from brides to bananas to business environments to cheerleaders' bodies—this shoot was exciting.

The locations were the first plus to this project. We worked exclusively in Southern Florida, the Buccaneers' neighborhood. The hours were brutally long hours each day of the week-long shoot. And as the physique wears down, the creative mind slips away along with it; hence, we began our location scouting hours, if not days, ahead.

With 32 girls in tow for the calendar, avoiding similar-looking locations was challenging. This was especially so with the restrictions we had to adhere to: e.g. not too many waterfall shots, because they used so many waterfall shots last year; constraints of only outdoors; non-cheesy spots; etc, etc. We had to squeeze every last drop of creativity we could muster.

We began the photography work weeks before the calendar shoot with the team and individual shots. That allowed us to get to know the girls a bit better before the calendar shoot began.

Another plus was having the rookie cheerleaders assigned to me as gophers and assistants. Yes, I remind you…I was paid for this gig… ;)

The models began their days at 4 am and we wrapped up about 11 pm. Keep this in mind as you admire the twinkles in the eyes of these ladies. As I mentioned, the cheerleaders themselves helped out at the locations. But there was also an enormous team working on this project, over 20 people in all.

This shoot had its drama. On the way to an island location, we serendipitously passed a sunken, abandoned sailboat and decided to use it as a backdrop.* The models risked life and limb to reach the boat and board it—there was a reason it was a shipwreck!

You probably are wondering, does getting up close and personal with 32 beautiful women, all in bathing suits, over the course of a week change a guy? Be sure to check back to see my continual evolution. ;)

And of course, the final bonus is the collection of wonderful, eye-catching, colorful, memorable pictures of a fantastic team of talented, patient, and hardworking young women. Enjoy!

There are so many people to acknowledge, and they were all terrific; however, I will specifically mention a few:

1. Sandy Charboneau, the Buccaneers' cheerleading manager, juggled twenty tasks on her fingertips (with Michael Jackson music playing in the background), and was tireless, efficient, organized, and a dream to work with;
2. Cathy Crooke, coordinator assistant, with a keen, intuitive knowledge, made things happen with a single phone call;
3. the Makeup and Hair Stylists, did not seem to need any sleep (unlike the photographer);
4. Ed Bottger and Shawn, the videographers, were exceptional team players;
5. Paul Ferradas, photo assistant, helped with bouncing off idea after idea (all during his birthday, too, no less!);
6. Marriott's Omelet Lady fed us ultra-delicious breakfasts nearly every day while singing her omelet song ;-);
7. and, of course, the troop of highly disciplined Cheerleaders.

My sincerest thanks to the ENTIRE Buccaneers' staff!

And now I'm back in Silicon Valley, returned to the REAL world.

- Michael Soo

* The adventure with the sunken boat deserves some elaboration. As I mentioned, the cheerleaders and staff had a terribly difficult time actually boarding the wreck. Things photographically were going well, when a Coast Guard vessel pulled up to force us to leave. We identified ourselves as representatives of the Tampa Bay Buccaneers. While the Coast Guard crew were radioing their base to learn what to do with us, I began quickly taking shots to try to squeeze every opportunity left to me before getting kicked out. In the end, we were allowed to finish our work, the Coast Guard ship stuck around, and one of their crew pulled out HIS camera to snap off some shots, too! Real high seas adventure.

North American Hairstyling Awards (NAHA) Photoshoot

North American Hairstylist Awards (NAHA), presented by the Professional Beauty Association, is the most prestigious hairstyling competition in North America. I was delighted to help Allan of Allan's Salon in Santa Clara to photograph Allan's entry in the Colorist Category in NAHA. Trend Zoom Color Challenge, an international color competition invites colorists to interpret the Trend Zoom 2008 trend worlds—Rockmantic and Newstalgia—in a highly creative way and then have their interpretation professionally photographed. Goldwell Colorists can choose to enter one of three categories:

The Creative Colorist Category: For colorists who love working with Goldwell’s Topchic permanent color and/or Goldwell’s Colorance demi-permanent product.

The Elumen Colorist Category: For colorists who love to “illuminate hair” with Goldwell’s Elumen.

Partner Colorist Category: Colorists who work with Goldwell as a freelancer are invited to interpret the trends with a Goldwell color of their choice.

Allan picked the Rockmantic concept; Androgynous, harmonious color schemes created with contrasting light and dark cool tones, reborn from the Baroque romantic era, merged with a Rock and Roll style. Mysterious shades of graphic grays, rich purple, rose violets and pastel silver pearl blondes reflect the mood and textures of this romantic yet rebellious world.

Rockmantic is all about contrasts which are created by placing light and dark cool shades right next to each other. Expressive, extravagant shades - from violet to pink, light ivory and silvery gray up to a deep black - in this way, Rockmantic shows its charms between the extremes. (click on any image to expand).

Allan is quite the perfectionist. His work is immaculate but he is never happy with it, always striving for the next notch towards perfection.

- Michael Soo

Being a model is SOO glamorous

(click to see large image)

When we mention the word, "models", the first thought that creeps into our heads are pictures of high fashion models that get paid in the millions, flying private jets, drinking champagne, scooping caviar with quaint mother of pearl spoons.

While putting together the 2008 Model Portfolio Photography package for Traci Halvorson Model Management in San Jose, I had an epiphany. Models have gotten the short end of the stick in this tough and competitive business. It's a job that requires a lot of concentration, hard work, patience, the ability to laugh on-demand and hold poses for long period of time. On top of ALL that, a strong self-esteem to take rejection well and often!

Most casting calls are packed with models, at times, 10-20 of them, vying for the same job. This is especially true when there's a big commercial gig in town. You'll notice all the modeling agencies jumping into the fray! Nobody will get lucky everytime either. It's definitely not the most glamorous work that is being portrayed in the movies.

In fact, in 2006, the Bureau of Labor Statistics reported that the modeling profession in general is ranked #8 in the list of Top 10 Worst Jobs in America! Models made a median hourly wage of $11.22, a bit less than twice the minimum wage of $5.85! Most models needed a second source of income.

Being a model isn't all about money though. It's a business that can provide opportunities to meet a large variety of people, directors, photographers, have fun, earn a living and gain glory while you're at it! Yes, if you are good at it, join a great agency, create an excellent portfolio and you can definitely make a really good living.

It's really about running a business. Like every business, it requires the model to keep a constant care about the core assets of the business. In this case, themselves! Models need to take care of every aspect of their lives, their skin, look, attire, etc. to maintain a marketable image. Photo shoots can be fun but they can get tiring, long and difficult at times.

To start your work as a model, you need a professional modeling portfolio and a comp card. Contrary to popular beliefs, joining a modeling agency is FREE! Creating a viable modeling portfolio isn't. :-(

Modeling portfolio is the most important expenditure you will make in the business of becoming a model. It is your marketing agent and your potential meter. It gives the idea to the agency and potential clients that you have the ability to portray the characters necessary for their advertising campaign.

The comp card or zed card that you have printed as your portfolio will always be seen by an agency or client before you get seen.

Those images are your MAIN and ONLY marketing tool that you employ. You will want to impress agencies and potential clients with images that demonstrates your looks and personality. Technology companies in the neighborhood seems to have a love affair with images that has an exact match of what they are looking for. That nurse in a lab coat, for example. When they find a match, they want that model who has that ability to portray their advertising campaign.

Bear in mind that LESS is MORE. You do not win hearts or get picked just because you have more images. However, your images need to be professional, visually inspiring and most importantly, produce an eye popping WOW Factor that enhance your strength, downplay your weaknesses and showcase your personalities.

Interested? Fly us an email.

- Michael Soo